Louisville's Urban Bourbon Trail Application app for iPhone and iPad

Here in Louisville, weve embraced bourbon, our states signature spirit, as a key ingredient in what makes our city such a unique and attractive place to visit. We appreciate it so much, in fact, weve created the Urban Bourbon Trail, an experience of nine Louisville bars and restaurants featuring over 50 bourbons.

Enjoy this tour in person by using this app to guide you through the Trail. It includes:

* An interactive map with directions and phone numbers

* Featured bourbons

* Featured bourbon recipes

* Select Restaurant and Bar information

* An Urban Bourbon Passport

How does it work?

Visit each location on the Tour, make a purchase (preferably a fine bourbon), and get your digital Passport stamped by entering a special code that your server will give you.

The programs free, and theres no time limit for completion. (Actually, the longer you take, the more time youll have to discover how many other fabulous places there are in Louisville that serve bourbon.)

How do I redeem my completed Passport?

When you complete the Tour, youll be sent an email about how to get both a specially designed t-shirt and a premium giveaway.

Then what?

Well, we suggest you do it all over aga in, preferably with some friends. The app has a function that allows you to recommend it to other people, and theres also a nifty printed version available if you care to drop by our Visitors Center, located at 4th and Jefferson right in the heart of downtown Louisville. If thats not possible, just give us a call at 502.379.6109, and wed be happy to send you one.

Sip your bourbon responsibly!

Contest Statement and Disclaimer
The Urban Bourbon Trail is trademarked and property of the Louisville Convention and Visitors Bureau. The Urban Bourbon Trail promotion and this IPhone application are also solely owned and sponsored by the Louisville Convention and Visitors Bureau. All promotions and prizes are part of the Urban Bourbon Trail. For more information about the Urban Bourbon Trail, this IPhone application, or official contest rules, please email appsupport@justaddbourbon.com or call 502.379.6109.

IPhone is a registered trademark of Cisco, Inc. in the United States and other countries. iPod, iTunes, iPhone, Macintosh and the Apple logo are the property of Apple, Inc.

The views expressed on this application are solely those of the proprietor and do not reflect the views of Cisco, Inc. or Apple Inc. Apple is not a sponsor of, or responsible for conducting, this promotion.